For a while now I have struggled with the ups and downs of the Twitter world. Don’t get me wrong, I love me some twitter but with my new schedule I find very little time during my day to tweet out the content, thoughts and news that I am used to sharing with those that follow me. I try to make time to check-in throughout the day to see what is happening or bookmark certain posts to attack later; but for most part I just don’t have the time to dedicate like I used to. So as I grapple with building this into my schedule I started to think about how others remain products and still find time to tweet their faces off. I also wonder what the company perception is of the of people that tweet too little or too much.
Last week I presented my conundrum to the twitter community. My first question was “do you think tweeting too much creates a negative perception of your performance at work?” I had the opportunity to go back and forth with some great people on the topic. Basically I wanted to know if they thought that their twitter routine created any negative perception; whether it be by a current employer, possible employer or a fellow employee. The response back was phenomenal and super interesting.
Before I talk about what others had to say, I want you to think about the people you see tweeting all time. What is the first thing that comes to mind? It takes time to tweet and can be a distraction. Yet their are people that spend much of their day tweeting, interacting and pushing content. Those that tweet all the time have to be doing something differently.
I understand that is is some people’s job to be on twitter, and be out there (I spend a good portion of my day on twitter @expotv). I also respect the fact that people have the ability to multi-task. Although, I have yet to master this science, I wonder if others get negative feedback because of their twitter habits.
Okay now down to the people’s opinions. Here are a few of the tweets that I pulled from the conversation from last week:
@Davidspinks – well that’s why I started scheduling more often. You can be active throughout the day, without always being there
@MatthewRay – depends what u r talking about. Participating in hashtag convos are good.; Talking about non-biz-related.. maybe
@Bill_Prange – I always wonder that. Kinda shocked sometimes how it seems some ppl are constantly tweeting.
@shanemacsays – Twitter takes me 5 seconds and I keep open on other screen… The people I’ve met thru it are all worth it
@cubanalaf – I’ve had clients subscribe to my tweets, comment on volume – bosses as well. So, it happens
I loved that I got a fair share of thoughts from both sides of the debate. Thank you to everyone that shared their thoughts on the topic. (I digress – but follow everyone above, they are great!)
Here is what I’ve gathered from the back and forth. Those that tweet often said that they have had people question it, but have been able to prove their work ethic through successful projects and getting the job done. We also established that building your personal brand is important. Twitter is a great way to do that, but needs to be managed. Those that struggle like me, agree that twitter is a distraction and takes a lot of time. They have seen it negatively impact work and believe in scheduling tweets and retweeting to get around the distraction. Both sides of this debate have good points.
So know that you know where I stand and my opinion, tell me what you think. What is your opinion on tweeting during the work day? Does it create a negative perception of your work ethic? If you are a constant tweeter, how do you find the time to master twitter and your work load and maintain face?